Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World. par Gary Vaynerchuk

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World. par Gary Vaynerchuk

Titre de livre: Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World.

Auteur: Gary Vaynerchuk

Broché: 224 pages

Date de sortie: November 26, 2013

ISBN: 006227306X

Éditeur: HarperBusiness

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Gary Vaynerchuk avec Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World.

Jab, Jab, Jab, Right Hook New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the `right hook`--their next sale or campaign that's going to knock out the competition. Even companies committed to jabbing--patiently engaging with customers to build the relationships crucial to successful social media campaigns--want to la...